A dollar per purchase will go to the Buy A Bale campaign, delivering feed and resources to struggling farmers.

“Really simply the more customers we get over the week, the more help we can be,” said Rhiannon Druce.

With Junee officially labelled as ‘drought-affected’ following below average rainfall this winter, many of the community’s farmers are facing hardship.

Crops have failed and livestock are suffering with little feed. 

“If we don’t help our farmers, it’s not beneficial to any of us,” said Ms Druce.

A similar campaign will be running over the same period in the family’s Corowa Whisky and Chocolate plant.

Between the two premises, the team is hoping to raise in excess of thousands.

“We really are hoping for a good turn out. It’s a good excuse, people can get addicted to coffee for a week, and it’ll be for a good cause.”