The information boards which for many years formed the basis of the town's tourism push have been updated to coincide with the new promotion and showcases the four groups of residents who have helped make Junee the town it is today.

"It brings a human face to where we've been and where we're going," mayor Neil Smith said.

Councillor Smith said the goal was to build community pride and pass the enthusiasm shown and felt by the community onto visitors.

A working party which included historian David Walster, deputy mayor Pam Halliburton and researcher Judy Buik has sought out the information around the four themes featured.

Councillor Pam Halliburton said You, Me and Junee showcased the positives from the town and district.

"The entire shire has lots of positives to share," she said.

Ms Buik said a lot of time was invested in finding parts of the district's history to highlight.

"Junee can be proud as punch of its new information signs that help not only visitors but locals celebrate all that we have to offer," Junee Shire Council's general manager James Davis said.

You, me and Junee also taps into social media with the 'hashtag' #youmeandjunee.

Mr Davis said it was anticipated over time the council would be able to curate a collection of locals and visitors enjoying themselves in Junee shire.

As part of the campaign a new website will be launched early next year and will be used to further develop the new brand.